@article{moro2014data,
  title={A Data-Driven Approach to Predict the Success of Bank Telemarketing},
  author={S{\'e}rgio Moro and Paulo Cortez and Paulo Rita},
  journal={Decision Support Systems},
  volume={62},
  pages={22-31},
  month=jun,
  year={2014},
  publisher={Elsevier},
  issn = "0167-9236",
  ee={http://dx.doi.org/10.1016/j.dss.2014.03.001}
}